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Other options include Pax8, AppRiver, Sherweb. In this way, it streamlines your offering, making it easier to protect your margins in order to sell the service at a competitive price, while still turning a profit. A CSP allows you to sell cloud-based software owned by other vendors while retaining full control over customer relationships, billing and profit margins. Toward this end, participating in a Cloud Solution Provider, or CSP, program is a good first step in constructing a viable Microsoft 365 managed-service offering.

Join a Cloud Solution Provider (CSP) Program In order to sell Microsoft 365, MSPs must first make sure that their managed service offering represents demonstrable value beyond what customers could obtain by purchasing it directly from Microsoft.

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How to Add Microsoft 365 to Your MSP Services Keep reading for tips on how MSPs can optimize their sales strategy around Microsoft 365. You must, therefore, overcome this sales objection by making clear to clients the extra value they will get by purchasing Microsoft 365 from you as a managed service. Most customers know that they can obtain the platform directly from Microsoft if they wish.

However, convincing clients to purchase Microsoft 365 from you as a managed service can also be challenging. And even if they don’t, Microsoft 365 can be a very profitable managed service on its own. It can be a way to get your foot in the door in order to offer managed cloud services, leading customers to consume other solutions from you, such as VoIP, cloud backup, and cloud CRM. How to Sell Microsoft 365 as a Managed Serviceįor MSPs, there is a lot of value in selling Microsoft 365 (formerly called Office 365) as a managed service.